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Aftershock - official site
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House of Fraser
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koodos.com
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PRESS
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PROFILE
Established in 1992, Aftershock has many years experience in the fashion industry, with the focus on providing stunning ladies wear and accessories to celebrities and customers throughout the world. The company global headquarters is located in West London.
The Aftershock Collection represents ‘affordable glamour, ’ exclusivity and elegant couture.
The brand’s strength lies in its ability to source unique fabrics coupled with superior tailoring. Celebrity followers include Madonna, Helen Mirren, Charlotte Church and Katherine Jenkins to name but a few.
Aftershock employs over 500 skilled artisans, beaders and seamstresses in its manufacturing facility. The brand believes in beautiful, artisan hand-beaded products that are true to their origins with a strong commitment to ethical trading and strict ban on underage labour.
Each style is also delivered to customers with individual and impeccable customer service within unique and exciting store environments. People are clearly a testament to the success of Aftershock. The brand is currently recruiting to help drive it's global retail expansion plans.
Born out of a passion for beautiful fabrics and exquisite clothing, Hiro and Radhika Harjani began the Aftershock story in 1985 on a market stall in Petticoat Lane in London's East End. Radhika was forced to sell her wedding ring to purchase the stall. Their first store opened in Market Place in 1992 and now boasts a growing portfolio of over 50 distinct stores worldwide, Aftershock's diverse offering of casual and evening ladies wear has already begun to transcend new boundaries. [freeindex.co.uk]